2007/10/31
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The World's Best Superline Just Got Easier
Spooling is a breeze with PowerPro’s new EZ Spool
As braided line performs at its best when packed tightly onto the reel, fishermen have wrestled with cumbersome methods of applying the desired amount of tension when spooling up. Until now, common self-spooling methods consisted of using an expensive line winding machine, running line through a gloved hand or phone book with a brick on top and even two-man spooling teams: one holding the spool with a pencil through the center while the other attempts to evenly crank the line onto the reel. These timeworn methods are now obsolete.
PowerPro’s new EZ Spool is the most revolutionary development in fishing line since the introduction of braided superlines 15 years ago. Its all-in-one cartridge pack allows for easy spooling directly from the box, protects remaining line and includes a built-in cutter, tri-lingual instruction booklet (English, French, Spanish) and arbor tape.
Unlike monofilament, braided line will not stretch and cling to the reel barrel. The angler runs the risk of the line slipping on the arbor of the spool, especially if it gets wet. To avoid the risk of slippage, a section of the included arbor tape can be adhered to the reel barrel before attaching the line.
After threading the braided line though two holes in the plastic box flaps, the self containing EZ Spool package can be held between the knees. As PowerPro line is spooled directly from box to reel, the angler can apply the desired amount of tension with his knees, allowing line to be spooled tightly and evenly. When finished spooling, the built-in cutter severs the line and holds it neatly in place.
Dealers and distributors will also benefit from the new “cutting edge” tri-lingual packaging. With a streamlined design distinctive enough to be patent pending, EZ Spool sets PowerPro apart from the competition. EZ Spool is entering the marketplace backed by a strong marketing campaign in regional and national print ads starting in June ’07, as well as dedicated support at the retail level with compelling Point of Purchase materials.
It has often been said, “Necessity is the mother of invention”, but with the introduction of the new EZ Spool, invention will prove to be the mother of necessity.
• SPOOL DIRECTLY FROM BOX
• BUILT-IN CUTTER
• PACKAGE PROTECTS REMAINING LINE
The only thing not included in this ultimate portable line winding station… is a place to sit.
• BUILT-IN CUTTER
• PACKAGE PROTECTS REMAINING LINE
The only thing not included in this ultimate portable line winding station… is a place to sit.